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Getting to Know: Mike Pitts, Regional Account Manager

Towmaster is proud to welcome Mike Pitts as Regional Account Manager, bringing nearly two decades of experience in the trailer and equipment industry to the team. Based in Boise, Idaho, Mike will play a key role in supporting Towmaster’s dealer network across the Northwest, strengthening relationships, and driving new growth opportunities.

A Career Built on Customer Relationships

Mike’s background includes six years of trailer sales and twelve years in the equipment rental and dealership business. Starting his career at just 19, he has worked alongside mentors who helped shape his sales approach—an approach rooted in patience, presence, and honesty. Over the years, he has learned that great customer relationships come not only from product knowledge, but also from being present, listening, and understanding customer needs.

Towmaster stands out across the industry for trailers built to last
Towmaster stands out across the industry for trailers built to last

Drawn to Towmaster’s Legacy

Like many in the field, Mike recalls seeing Towmaster trailers in rental fleets and recognizing their durability and performance. That long-standing brand confidence, combined with the company’s welcoming culture, confirmed that Towmaster was the right next step in his career.

Future Focus & the Road Ahead

In his new role, Mike is focused on strengthening Towmaster’s presence in the Northwest market. His priorities include:

  • Identifying opportunities within the current dealer network
  • Filling gaps in coverage
  • Providing dealers with the tools and support they need to succeed
     

Mike recognizes trailers are often seen as secondary products. His strategy includes helping dealers uncover the true value and untapped potential. 

Looking ahead, Mike is eager to reconnect with established market segments while also steering Towmaster into new territories across the Northwest. With major industry events such as the Utility Expo and CONEXPO on the horizon, he sees tremendous opportunities to showcase Towmaster’s products and continue building strong, lasting relationships.

At the heart of our business are the relationships we build with our customers
At the heart of our business are the relationships we build with our customers

Our Promise to Our Partners

Mike’s addition to the team underscores Towmaster’s commitment to customer success. His experience, insight, and dedication to service will ensure that dealers and customers across the Northwest experience the full benefit of partnering with Towmaster.

Mike’s story is just one example of how great people drive Towmaster forward. Ready to write your own story with us? Discover career opportunities with Towmaster today: Careers – Towmaster Trailers